Stage 3: arranging and displaying merchandise to maximise sales


After you've determined the prime retail position of merchandise, you need to consider how to put stock on fixtures to maximise sales.

Have a look in the MegaMax Merchandising Manual for the merchandising principles. By following these principles you'll ensure that a store retains the appearance of being fully stocked.

Now, try the next exercise that demonstrates these merchandising principles. You'll need one of the manuals as a guide for the exercise.